--- title: Maryland Trademarks date: 2026-06-02T17:01:00-04:00 author: Tierra Collins canonical_url: "https://brand.umd.edu/trademarks-licensing/maryland-trademarks" section: Pages --- # Maryland Trademarks *Trademarks & Licensing* **Maryland Trademarks** A sample of commonly used UMD logos and wordmarks is shown below. Any unauthorized use of any UMD logo or workmark is strictly prohibited. Additional requests for logo use should be directed to . # Academic *A list of three of UMD's academic logos.* --- # Presidential *Formal Seal of the University of Maryland* --- # Athletics *A preview of UMD's athletics trademarks.* --- # Mascot *A preview of UMD's mascot trademarks.* --- # Vintage *A preview of UMD's vintage trademarks.* --- # Spirit *A preview of UMD's spirit trademarks.* --- # Word Marks UMD word marks are a set of words and phrases that clearly identify and distinguish the university from other institutions: - University of Maryland - Terps - Terrapins - Maryland Terrapins - Fear the Turtle - Hell in the Shell --- # Guidelines for Usage University-protected marks are valuable assets that identify and protect our institution’s brand integrity. It is the responsibility of the Office of Marketing and Communications to ensure these marks are used appropriately. ## **When is approval required?** The university must approve all commercial and noncommercial uses of university marks. In most circumstances, the university will require payment of a royalty on income-producing uses of university marks. Any unauthorized use or alteration threatens the university’s brand rights and is subject to administrative or legal review. Email [licensing@umd.edu](mailto:licensing@umd.edu) with all inquiries about approved usage of logos. ## **How does the approval process work?** Any university departments, students, employees, registered student organizations, non-university persons or other entities that want to use university marks in connection with the commercial sale or resale of goods or services must obtain products from a university-licensed vendor or obtain a license themselves before offering products for sale. Advance approval from Trademarks and Licensing is required whether the commercial use will be ongoing or associated with a one-time event, such as using a mark on a poster announcing an event or on an item to be sold as a fundraiser. - [Frequently Asked Questions](https://brand.umd.edu/trademarks-licensing/faqs)