---
title: Unit Lockups
date: 2026-08-21T14:49:00-04:00
author: Tierra Collins
canonical_url: "https://brand.umd.edu/visual-identity/logos/unit-marks"
section: Pages
---
# Unit Lockups

*Logos*

**Unit Lockups**



<span>All UMD colleges, schools, departments, centers and institutes, and non-curricular units must use their approved university logo lockup on all communication materials. Lockups are organized by the following:</span>


# Primary Logo


*Logo: University of Maryland primary horizontal logo*
*Logo: University of Maryland primary vertical logo*


- <span>The primary logo refers to the University of Maryland globe logo, the primary identifier for the university.</span>
- <span>The horizontal configuration is the preferred configuration.</span>


- <span>Use the vertical configuration or an alternative lockup when space or design requires.</span>


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# Unit Lockups


*Smith School of Business Logos*


- <span>Unit lockups are provided for schools and colleges, as well as approved administrative and academic units. </span>
- <span>All four lockup configurations are approved for use at the dean’s or vice president's discretion.</span>


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# Subunit Lockups


*Department of Aerospace Engineering logos*


- <span>Subunit lockups are provided for entities within a unit, including departments, institutes, centers, nonacademic programs and laboratories.</span>
- <span>Subunit lockups that emphasize the unit name are </span>[<span>permitted for external use</span>](https://brand.umd.edu/visual-identity/logos/usage)<span>.</span>


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# Beyond Subunits


For academic units (degree- and credit-bearing programs) and administrative entities beyond the subunit level, please use the unit lockup or primary logo.



